Showcase your Difference in your Job Search

I lived in Sweden for a year after I graduated college. I learned a lot that year and was introduced to many wonderful people and Scandinavian treasures – Fika. H&M. IKEA.

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The most interesting was a Swedish cultural concept - “Lagom.” It comes from the phrase “laget om” (correct me if I am wrong, Swedes, as I struggled in that 6-week language course!) which means middle, median, appropriate.

While this concept permeates Scandinavian culture from social interactions to what you wear or eat, it won’t do you any favors in an American job search. In fact, if you stay on middle ground in your job search, you will be anchored there. 

Most people who are applying and networking for your new job of interest, typically have a similar degree, qualifications and skill set. Don’t stay similar. Be different. 

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Identify your competitive edge. 

✪ What are you known for?

✪ What strengths do others consistently acknowledge in you?

✪ What are you really good at?

Leverage what sets you apart in your job search and career documents. Need help discovering your 'difference'? Find resources here.