Job target

Career Passion: Destination or Process?

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“Do what you love.” “Follow your passion.” How many times have you received similar career advice?

I love what Angela Duckworth said in Adam Grant’s WorkLife podcast to “develop your passion" not follow it.

We treat career like a calling – something that needs to be found like uncovering a secret treasure. With this philosophy, there is even a possibility of missing it if we don’t dig around enough.

I love the idea of career passion being developed rather than found. It isn’t a destination; it’s a process. Have you missed opportunities by pursuing a singular focus? How can we encourage others in their career pursuits based on inquiry and learning rather than a linear, planned path?

More than Google: Online Tools for Target Company Research

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Target a company of interest they say. Understand company pain points, jobseekers. But what about when you are stuck with lackluster search results? There is more than Google in online company research.

Check out these online tools to find more organization information and about the people within them.

Company Information:


Real-time compilation of social media channels:

Use what you learn to inform how you can add value to your target company. Integrate what you’ve learned into your career documents and let it inform how you present yourself and your professional brand in your interview.

What online tools have you used to bolster your research in the job search?

Do you have a Free Range Career? 3 tips to coalesce your Professional Experiences

When we talk about a 'career path' it gives the sense of a linear direction, but when I look at back at my professional history - my path is not well-worn or straight, but squiggly and intersecting. 

Have you roamed in wide open professional spaces creating trails instead of a well-worn path? Perhaps wandering from job to job has been your MO and now you are getting tired of lacking direction. Maybe your career path is similar to the chickens that lay the free-range eggs that you eat for breakfast. You like me, have a free range career. 

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If you are ready to gain a sense of direction or connect the dots of your wanderings to find a meaningful true north, start by nailing down a career target. To start:

+ Reflect on your professional paths. Take note of the wanderings that brought you to life and which drained you. 

+ Identify your key skills. What are you known for? What problems are you an expert at solving? 

+ Uncover your career values. Discover what motivates you and is most important to you. Is it prosperity? Creativity? Achievement? Discern the career values that are unique to you.

Need more tips to clarify your career focus? Download them here.

Ditch the Boots: Start 2019 Light

I recently heard the statistic that 7 out of 10 Americans dislike like their job.

I’ve been in a job that I dreaded. It felt like I was walking through mud in rain boots.

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The newness of the gig wore off and my ideal expectations of the position were replaced with a job description that really didn’t fit my giftings. I started to drown in the details. The pit in my stomach revealed anxiety rather than excitement.

Are you trudging through your day needlessly tired by the end? No longer inspired by your work? You are not alone. You don’t have to keep putting the boots on each morning.

Within the misery, I began reflecting on what brought me to that specific position, what I enjoyed in the work and what was missing. I found I loved building relationships and connecting others to their personal passion. I realized my strengths in brainstorming and possibilities rather than planning event details. This reflection led to a better fitting, more fulfilling career.

Do the work of reflection on the precipice of the new year to identify a job target that is in the sweet spot of your natural skills and abilities. Find hope in the possibility of skipping effortlessly through the beach sand rather than trudging through the mud.

Start 2019 light. Ditch the boots.

Need help identifying a job that best fits you? Download our free DIY tips to hone your job target.

Find hope, new Grad! Hint: It's in your Coursework.

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Heads up, December graduates. There is hope for your resume.

Hope, if you didn't take time to do an internship. Hope if you didn't work while you were in school or job shadow.

Look at your coursework. Did you complete a project with real-life deliverables? Lead a team? Do research with practical application?

Create a "Project Experience" section on your resume. List the course title, when you took it and showcase the real-world deliverables you launched or contributed to because of your project. Here’s an example:

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Lastly, remember to choose project accomplishments that align with your job target. Not sure of your career direction, new grad? Download six, free tips to hone your professional focus here.

Chaotic To Straight: Your Professional Narrative

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Does your career path seem chaotic rather than intentional?

Yeah, mine did too.

My college degrees have little to do with what I am doing now.

Nonprofit management? Nope. Not anymore.

Higher education? Still no.

Even if your career path isn’t straight, you can still craft a professional narrative that IS! Even though I started in Sweden working with college students and now certified to write resumes professionally – my focus hasn’t changed – only my assignment.

I’m passionate about connecting people to their passion.

What themes do you see in your career journey? Dig deep. They are there.

Once you discover them, tell your story in your career documents and your LinkedIn profile.

If you can’t seem to connect the dots, check out our six free tips to clarify your focus and your job target here.

ONE Trick To TRIPLE Your Interview Chances!

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I’m not lucky. I’ve never won a raffle or a contest and believe me, I’ve entered my fair share.

A friend even told me a “fool-proof” trick: bend the corner of your paper ticket when entering a drawing to ensure your number will be called. Nope. No such guarantee for this girl.

Job seekers, you may be relying on your superstitious tricks or a lucky rabbit’s foot without any luck too. For you, I have good news.

According to Jobscan [dot] co, an applicant can triple their chances of landing an interview when they tailor their resume towards a job posting.

TRIPLE! That sounds like much better odds.

So, set a timer for 20 minutes and start tweaking! Note the qualifications and themes represented in the role to influence your resume while also mirroring the posting’s language.

This is just one way a job seeker can increase their odds to land an interview. What have you found effective?

If you need additional guidance on how to tweak your resume, download our resume branding mini-workbook.

Job Search Strategy: Halloween Style

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The job search is like trick-or-treating. Indulge me. It’s Halloween after all.

My kids’ aim today is CANDY…and lots of it. Rain or shine.

My six-year old’s “plan” is to use the entirety of the trick-or-treating hours to amass a large amount of candy.

We do this in the job search too. We want to fill our time with activity rather than strategy.

Instead of knocking on every neighborhood (ahem.. company) door. Do your research. Talk to people.

🎃 Learn if the company fits your values. Halloween translation: Are you looking for the house that passes out full-size Snickers bars or the one that gives out apples?

🎃 Know who you are. Halloween translation: Know your costume. Be able to describe who you are among the mass of trick-or-treaters.

🎃 Search in community. Halloween translation: It’s more fun to trick-or-treat with others than going solo. And when you spill your candy bucket all over the sidewalk or trip on your costume, you’ve got someone there to help you up.

What other Halloween parallels can you come up with for the job search?

Hope is Not a Job Search Strategy

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In the job search feeling hopeful is important, but it isn’t a strategy.

Choose five things to do each day that will get you to your new gig. Write this short to-do list on a notecard.

Small habits create big results over time.

What activities could be on your notecard?

➜ Create/share industry-related content on your LinkedIn profile.

➜ Tailor your resume and cover letter for a job posting of interest.

➜ Grow your LinkedIn network with intentional connections.

➜ Set up an informational interview with a new connection to be a student of their career path and what they do!

➜ Add one company to your target company list and follow the company on socialmedia.

Get to it! You got this!

Horse on Roller Skates: A Skill Set Mismatch

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Do you ever feel like a horse on roller skates?

Err..let me rephrase that.

Do you ever feel like your job doesn’t match your skill set? You have more or different to offer that isn’t being met in your current role.

If you are unsure how to explore this mismatch start with LinkedIn! Use your skills as search terms and see what jobs and/or people come up. Peruse the postings and study the career direction of those that come up in your search.

Need more tips on how to hone a new career direction? Download our free tip sheet and put your professional disparities out to pasture (yep, I couldn’t help myself!).